The biggest acclaim that thrills Direxionites is outstanding results. It also is humbling when our work receives attention from peers and wins awards.

17th Customer Fest Awards, 2024
17th Customer Fest Awards, 2024
We won 4 awards at Customer Fest 2024 for Aditya Birla Sun Life Mutual Fund

  • Best Loyalty Program – Crème-de-la-crème
  • Best Customer Experience
  • Customer Experience Team of the Year
  • Best Brand to Brand Partnerships in Loyalty
16th Customer Fest Awards, 2023
16th Customer Fest Awards, 2023
We won 3 awards at Customer Fest 2023 for Aditya Birla Sun Life Mutual Fund

  • Best Loyalty Program in Financial Sector – Non – Banking
  • Best Loyalty Program in B2B Sector
  • Loyalty Team of the Year
15th Customer Fest Awards, 2022
15th Customer Fest Awards, 2022
We won 3 awards at Customer Fest 2022 for Aditya Birla Sun Life Mutual Fund

  • Best Loyalty Program in Financial Sector in Non-Banking
  • Best Loyalty Program in B2B
  • Best Use of Relationship Marketing in a Loyalty Program -B2B
Customer Fest Show, 2021
Customer Fest Show, 2021
We won the award for Best Use of Innovation in Loyalty Marketing and Best Overall Loyalty Program (Multi Industry) at the recent Customer Fest Show 2021
11th Loyalty Summit, 2018
11th Loyalty Summit, 2018
We won the Best Loyalty Program in the B2B sector AND the Best use of Relationship marketing in a loyalty program (B2B) for our work with Aditya Birla Mutual Funds at the 11th Loyalty Summit, 2018!
10th Loyalty Summit, 2017
10th Loyalty Summit, 2017
Direxions won the Best channel loyalty program in the country for its work on Perfetti.
9th and 8th Loyalty Summit 2016 and 2015
9th and 8th Loyalty Summit 2016 and 2015
Our Client, Van Heusen won in the category “Retail Sector – Single / Specialty format”, twice in a row, honoring groundbreaking innovations in loyalty programs that are designed to enhance the consumer experience. Direxions has been Program Managers for Van Heusen Diva and Power Club since 2012.
COLLOQUY Loyalty Awards 2012
COLLOQUY Loyalty Awards 2012
In 2012, our work with Samsung Mobile on Samsung Shikhar- Channel Partner Loyalty Program – won the International Loyalty Innovation Award at the COLLOQUY Loyalty Awards.